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DIP! Direct Insurance Podcast
Hello, and welcome to the Direct Insurance Podcast (or DIP for short!); a Podcast for independent insurance agents. This podcast is intended to educate independent insurance agents in the Medicare, Life, & Annuities markets. This podcast will cover topics like lead generation, marketing, digital marketing strategies, as well as training information for different product lines within the industry to help you grow your business. The Direct Insurance Podcast - DIP; is brought to you by Insurance Advisors Direct. Insurance Advisors Direct is a full-service FMO based in Michigan with one mission - Simplifying Your Success! Our aim is to continuously meet the needs and demands of independent brokers all over the country. Daily, we accomplish this by concentrating on IAD’s agent formula for success, which is built on our 7 core pillars; -Product Offering-Training & Education-Lead Generation-Sales Tools-Marketing Services-Technology-Administrative ServicesFollow this podcast and give us a 5 star rating to learn more. Now let’s DIP into Insurance!
DIP! Direct Insurance Podcast
Agents! Don't Fall Behind on Marketing with Social Media
Welcome back to the Direct Insurance Podcast, or DIP for short! In today's episode we're sitting down again with Gabrielle Curry to talk about social media! Social Media is an amazing marketing tool for businesses of all sizes, but if you're an independent agent trying to grow your business in today's world, you should have a presence on social media in order to generate leads.
In this episode we talk about the different social media platforms that are generally used by a majority of audiences in today's world. We also discuss the reasons why agents should be utilizing social media to market themselves and their businesses, along with social media marketing techniques that can help you boost your social channels. We also go over target audiences and how to develop content that truly speaks to your target audience.
Share this episode with a small business owner that you think would find this information helpful; even if they're not an insurance agent! But until then - Let's D.I.P. into insurance!